Smartphone maker
Nokia has issued a software update to resolve data connection problems reported
by users of the new Lumia 900 and it is offering a $100 AT&T bill credit to
anyone who currently owns the handset or buys it before April 21. The company,
which describes the credit as a "gesture of goodwill," quickly
acknowledged the problem with the phone when users began complaining about
losing their data connections shortly after the device hit U.S. store shelves
earlier this month. The credit effectively means anyone who was on the fence
about whether to try out the Windows Phone platform can essentially get on
board for free if they buy one before the offer runs out. That's because
AT&T is selling the Lumia 900 for $100 with a two-year contract.
Users --
many of whom never experienced a problem after buying the phone -- are
applauding Nokia, Microsoft, and AT&T for how swiftly the companies handled
the data connection problem, as well as how well customers have been treated. And
even though the Windows Phone operating system only holds a small fraction of
the market compared with Google's Android and Apple's iOS, it can't be denied
that many who use it, love it. Forrester analyst Sarah Rotman Epps recently
wrote in a blog, "I will say it loud and say it proud: I love my Windows
Phone." The developments show that sometimes being the underdog means you
have to go all-out to win customer loyalty. Only time will tell if Windows
Phone adoption ramps up as a result. In the meantime, Nokia says if you have
already purchased a Lumia 900, you have two options. You can either use Zune to
update your phone with the new security update, or exchange your phone for a
new one at any AT&T story until April 21.
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